For a number of years, in a number of communities, we've been asked by users if SPs could be purchasable.
Purchase is an option for those who aren't tracked on the sites where they are currently playing.
This is all we've made possible: adding another way for those users to access content. We of course consider, therefore, that the vast majority of you will continue to 'play' for your status, as before.
We deliberately and carefully took steps to ensure that we didn't sell the VIPs statuses out. For that reason, the prices for Platinum and Diamond have been deliberately set high, in order that the exclusivity of those statuses is protected and guaranteed.
The status which we expect to be purchased the most is Gold. Here, we've positioned ourselves below the price level of the typical subscription sites as mentioned in this thread already. Next to the videos, we also offer coaching and hand evaluations, and for many of you, offer content in your native language.
On top of that, with the Silver Status we have a really attractive offering at an excellent price. The use case here would be those of you who don't have a huge amount of time to play poker, but would still like access to good content, or for those of you who are close to the Gold status every month, and need to extra 100 StrategyPoints to get over the line.
I hope that this clarifies things a little,
M